Sessions for Friday March 16, 2001 AM
8:30 – 10:15 am Opening General Session
Keynote – Batteries Not Included
Bobbie Staten, RN, MPH, CSPMotivator & Humorist, Apex, NC
Charge your batteries while learning to work smart, worktogether and fall in love with your job again. A healthcare professional whosefocus is the balance of life, Bobbie’s presentations are popular withprofessional healthcare groups. Here’s the jump-start you’ve been missing!
10:45 – 11:45 am Concurrent Sessions
Human Relations Track:Work Made Fun… Gets Things Done: Creating and Managing an Employee FriendlyWork Environment
Jeffrey N. Doucette, RN, MS, CENDirector, Emergency ServicesMedical Center of ArlingtonArlington, TX
Developing strong work teams takes more than a wish and aprayer! Here’s how to turn the hopeless into the highly motivated, based onsuccessful industry models you can adapt in your own facility.
Finance & Business Development Track:Marketing To Enhance Profitability
Phyllis MarinoDirector of MarketingCleveland Clinic FoundationCleveland, OH
William R. Gombeski, Jr., MBA, MPHDirector of MarketingYale-New Haven HospitalNew Haven, CT
How do you effectively market your primary product lines to growincome, generate a positive halo for your organization, and differentiateyourself from your competitors? Here’s how to develop, organize, implement andmanage a product line marketing effort for your operation, enhancing itsfinancial success.
Hot Topics in Cardiovascular Administration
Participate in facilitated roundtables on key issues affectingthe profession, based on input from a wide range of practicing cardiovascularadministrators.
Sessions Return to Cardiovascular Conference Main Page